Website Basics

    Basic information for anyone maintaining a TAMHSC website.  These modules apply to all of our websites and both WordPress and Cascade. Formatting Text Image Selection, Size and Placement Intro to Web Writing Utilizing Headings Usability Web Accessibility Search Engine Optimization (SEO) Home page Guidelines

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    Image Selection, Size and Placement

    Photos and other images can be helpful for improving context and understanding for your content. Points to consider when selecting images: Make sure the image is useful and relevant to your content Ensure that the photo fits with the TAMHSC brand Consider utilizing our existing library of images available through TAMHSC Governmental and Public Affairs […]

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    Web Accessibility

    Web Accessibility is about reaching as much of our target audience as possible. According to the Department of Information Resources, “Electronic Information Resource [or EIR] accessibility means providing electronic information and services in a variety of ways that does not depend on a single sense or ability.” It allows those with mild, moderate, and sometimes even […]

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    Usability

    Usability is the art and science of making things easier to use. The first law of usability is “Don’t make me think.” Keep these things in mind when developing pages: Try to make pages self-evident;  if that’s not possible then make them self-explanatory People don’t read pages, they scan them Site visitors typically don’t make […]

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    Formatting Text

    Guidelines for formatting text Often users scan webpages, instead of reading everything. Develop your pages with that in mind, creating blocks of useful information. Do not use underlined text, as it signifies hyperlinks. Bulleted or numbered lists can be helpful in providing concise information. Only use tables when displaying data, and make sure the table […]

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    Utilizing Headings

    Headings, also known as H-tags, give structure to a page, much like an outline gives structure to a report or term paper. Heading Types H1 – The page main headline or title. It should contain the main theme of the page and most important keyword or keywords. There should be only one. Within our CMS, […]

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    Search Engine Optimization (SEO)

    Search Engine Optimization is ensuring that a website can be found by potential site visitors when they search for specific words and phrases.  Get Better Search Results Write content that uses words and phrases used by people who search for our offerings. Build links to our pages to show they are important. If you are […]

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    Home page Guidelines

    A home page should: Contain the most important information and tell what the site is all about Show an overview of content, its features and how it’s organized Include search Contain shortcuts to important content Make it obvious what the site visitor is looking for Show someone where to start (call to action!) Questions to […]

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    Intro to Web Writing

    Effective web writing follows an inverted pyramid style. The most important information is presented first, with additional supporting details to follow. By putting the main idea first, readers can decide if the content is relevant and either read more or move on. Do’s Be concise Start with the conclusion, then follow with the details Know your […]

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